South Africa’s most innovative consumer products were celebrated at the 2022 PRODUCT OF THE YEAR awards with Unilever and Samsung claiming most of the categories.
- PRODUCT OF THE YEAR is South Africa’s largest independent consumer-voted survey which focuses specifically on product innovation.
- Winners in innovation from 19 categories were announced at a boutique event.
- Edith Venter Promotions took over the management of PRODUCT OF THE YEAR South Africa in 2020.
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Over the past 2 years as the COVID-19 pandemic ripped through economies, Edith and her team have been busy behind the scenes rebuilding the PRODUCT OF THE YEAR South Africa brand and the hard work has paid off with strong winners in 2022. She invited Margaret Hirsch to be the Ambassador of PRODUCT OF THE YEAR South Africa and this wonderful relationship has produces successful results.
There is no better ambassador for PRODUCT OF THE YEAR than Margaret as she is a highly recognisable brand herself as well as being passionate about the Consumer Goods industry. Thank you to Margaret for her invaluable assistance in obtaining the incredible entries for 2022.
// General Manager of Product of the Year South Africa, Edith Venter
Established over 30 years ago in France, PRODUCT OF THE YEAR currently operates in over 40 countries with an effort to guide consumers to the best products in their market and reward manufacturers for quality and innovation.
Globally we are seeing consistent engagement from market leaders as well as challenger brands. South Africa is an emerging market, and we are excited to see the growth of electrical appliances in the categories. We know the trading environment has been exceptionally difficult and 2022 is a brighter more exciting time to enter, showcasing all innovation.
// CEO of Product of the Year Management, Mike Nolan
And the winners are:
| Category | Winner | Company |
| Refrigerators | LG InstaView Door-in-Door | LG |
| Smart TV | Samsung 65″ Frame TV | Samsung |
| Large Smart TV | Samsung Neo Qled 8k TV | Samsung |
| Confectionery i.e. Sweets, Biscuits and Chocolates | Ferrero Rondnoir T14 | Ferrero |
| Vape Devices | VUSE EPOD Device and Kit | BAT |
| Hand Washing Powder – Heritage | Sunlight Spring Sensations 2-in-1 Hand Washing Powder | Unilever |
| Dishwashing Liquid | Sunlight Dishwashing Liquid Full Range | Unilever |
| Multi-Purpose Cleaner | Sunlight Pine Gel 1l | Unilever |
| Cellphones | Samsung S22 Ultra | Samsung |
| Machine Dishwashing Tablets | Sunlight 5-In-1 Auto Dish Machine Dish Washing Tablets (90s) | Unilever |
| Laundry Bars – Heritage | Sunlight Laundry Bar | Unilever |
| Kitchen Appliances | Hisense Smart Front Loader | Hisense |
| Entertainment System | Hisense Sound Bar U5120G 5.1.2CH Dolby Atmos | Hisense |
| Smart Watches | Samsung Galaxy Watch 4 | Samsung |
| Auto Washing Liquid – Laundry | Sunlight Summer Sensations 2-in-1 Auto Washing Liquid 1,5l | Unilever |
| Airfryers | Philips XL Essential Connected Airfryer 6,2l | Philips |
| Tablets | Samsung Galaxy Tab S8 Ultra | Samsung |
| Baby Cereal – Hertiage | Cerelac Regular Range | Nestle |
| Growing Children – Heritage | Nestle NIDO 3+ Powdered Milk For Growing Children | Nestle |
From everyone at PRODUCT OF THE YEAR South Africa, we would like to thank Kantar for managing the Independent research to over 2’000 households around the country. Their team has been absolutely amazing! Congratulations once again to all the winners in their respective categories and we are so excited to see all their advertising with the red seal!
// General Manager of Product of the Year South Africa, Edith Venter
Entries for PRODUCT OF THE YEAR 2023 will be opening at the end of October.
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