The BMW 3 Series has been a symbol of luxury in the premium mid-size segment for over four decades. With the release of the latest edition, BMW aims to continue the model range’s success story.
- With its refreshed design, enhanced technology, and improved driving experience, the new BMW 3 Series continues its legacy as a front-runner in the premium mid-size segment.
- The new BMW 3 Series showcases an elegantly sporty design with agile handling, cementing its position as a benchmark for driving pleasure.
- BMW launched both the new BMW 3 Series as well as the BMW X1 earlier this year.
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The new BMW 3 Series features a design refresh, updated technology, and improved control and operation systems, enhancing its premium ambience and further solidifying its reputation as a leader in the segment. The Sandton Times joined BMW for the launch of both the BMW 3 Series and BMW X1 earlier this year, together with other motoring journalists, to get a first-hand feel for these new releases.
The front and rear-end designs have received targeted updates, emphasizing the car’s sporting abilities. The redesigned headlights, kidney grille, and large air intakes contribute to a more dynamic and modern appearance. Optional Adaptive LED Headlights enhance visibility, while the rear apron, with its clean-cut design and horizontal lines, adds sophistication and muscularity. The range of exterior colors has also been expanded, providing more choices for personalization.
Inside the new BMW 3 Series Sedan, a comprehensive update has been carried out. The highlight is the standard-fit BMW Curved Display, which merges a 12.3-inch information display behind the steering wheel with a 14.9-inch control display. This fully digital and high-resolution unit reflects the brand’s commitment to progressive digitalization and reduces the number of physical buttons and controls. The selector lever for the eight-speed Steptronic transmission has been redesigned and integrated into the center console.
The BMW 3 Series offers a wide range of drive systems to suit various preferences. Combining highly efficient internal combustion engines with BMW TwinPower Turbo technology and mild hybrid technology, the 3 Series strikes a balance between driving pleasure and fuel economy. The lineup includes both petrol and diesel engines, ranging from four to six cylinders. The top-performing BMW Performance models from BMW M GmbH offer ultra-sporty characteristics and deliver an output range from 115 kW to 285 kW. All engines are paired with an eight-speed Steptronic transmission, ensuring a dynamic driving experience.
The new BMW 3 Series comes equipped with a host of advanced driving and parking assistance systems. Standard features include Front Collision Warning with brake intervention, Cruise Control with brake function, Speed Limit Display, Manual Speed Limit Assist, and Lane Departure Warning. Optional features include lane change warning, BMW Head-Up Display, Driving Assistant Professional, and Parking Assistant Plus.
The BMW 3 Series embraces the digital future with the My BMW App, Personal eSIM, BMW ID, and improved smartphone integration with Apple CarPlay and Android Auto. The BMW ConnectedDrive Upgrades function ensures that the vehicle stays up to date with the latest software, offering new services and improved vehicle functions.
The elegantly sporty exterior, advanced interior features, and powerful yet efficient drive systems make this icon a compelling choice for those seeking driving pleasure, luxury, and connectivity. The BMW 3 Series remains a benchmark for the brand and sets a new standard for the competition to follow.
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