Cool Ideas, the multi award-winning internet service provider, has just earned the ultimate bragging rights: the coveted Speedtest Award for Best Fixed Internet Service Provider (ISP) in South Africa for 2024.

• This top honour, awarded by global speed testing leader Ookla, solidifies Cool Ideas’ place at the pinnacle of the ISP industry in the country.
• The recognition is based on millions of consumer-initiated tests and background scans through Speedtest applications.
• This recognition highlights the company’s commitment to delivering fast, reliable internet.
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During the evaluation period (Q1-Q2 2024), Cool Ideas achieved an impressive Speed Score of 81.31, outpacing its competition by a wide margin. The ISP’s average top download speed hit a staggering 271.05 Mbps, while the average top upload speed reached 207.95 Mbps. These results positioned Cool Ideas ahead of major players like Afrihost, Webafrica, and Vox Telecom. The company’s robust infrastructure and forward-thinking approach have enabled them to stand out in the ever-competitive South African ISP market.

The Speed Score is a crucial metric in Ookla’s Speedtest Awards, as it reflects real-world network performance. Unlike raw speed tests, this metric combines both download and upload speeds to create a holistic view of what users can expect in their everyday internet use. Ookla’s unique methodology applies a modified trimean to take into account multiple percentiles of speed test results. This approach ensures the Speed Score represents a balanced and accurate reflection of network performance, rather than isolated peaks.

Speed Score Results:

• Cool Ideas 81.31
• Afrihost 64.42
• Webafrica 63.13
• Vox Telecom 61.79
• Axxess 61.39

Cool Ideas’ win is based on a comprehensive dataset—8,407,027 user-initiated tests conducted on Speedtest applications over fixed networks, including Wi-Fi tests performed on mobile devices. This vast data pool makes the award an authentic reflection of the everyday experiences of internet users across South Africa, underscoring the reliability of Cool Ideas’ service across a range of devices and use cases.

With their latest achievement, Cool Ideas has once again demonstrated their winning formula of simplicity, infrastructure optimization, and a customer-first focus. Their straightforward approach, which emphasizes expanding bandwidth and delivering uncapped internet packages, has resonated deeply with consumers. The Speedtest Award now serves as concrete proof that their commitment to performance and reliability is paying off.

Being recognised by Ookla as the Best Internet Fixed ISP is an awesome milestone for us. It’s a confirmation of our ongoing mission to deliver the best internet experience to our customers. We’ve always believed in simplicity, transparency, and consistently pushing the boundaries of what’s possible in connectivity. This award reinforces that we have done exactly that!

// Marketing Manager at Cool Ideas, Duwane Peters

Cool Ideas is no stranger to accolades. In addition to the 2024 Speedtest Award, the ISP also clinched My Broadband’s Best Fibre ISP Award in 2023—making it their third consecutive win. Analytico’s research further cemented their status, ranking Cool Ideas at the top for customer satisfaction and brand loyalty. On top of all that, Cool Ideas has held the number one spot on Steam for the past three years, based on average download speeds.

These repeated victories reflect the company’s long-standing commitment to innovation and customer-centric service. Whether it’s offering Fibre to the Home (FTTH), Fibre to the Business (FTTB), or uncapped Fixed LTE Wireless services, Cool Ideas remains at the forefront of South Africa’s internet revolution.

Founded by Paul Butschi and Andre Jooste, Cool Ideas operates from Johannesburg and serves over 50’000 customers across the country. The company has always focused on providing reliable and fast internet services to both residential and business clients, with a product suite that includes VoIP services and specialized fibre solutions for businesses.

Their dedication to a straightforward and effective service model has earned them a loyal customer base and widespread industry recognition. In an industry where constant innovation and rapid infrastructure improvements are necessary, Cool Ideas consistently proves they can meet and exceed consumer expectations.

With the Speedtest Award now proudly under their belt, Cool Ideas is positioned to continue raising the bar for internet service in South Africa. The ISP’s forward-thinking approach, combined with its proven track record for customer satisfaction and cutting-edge performance, makes it a formidable player in the market.

The question now is: Can Cool Ideas maintain their lead as competitors try to catch up? Given their history of consistent performance and innovation, it looks like they’re ready to keep pushing the boundaries of what’s possible in internet connectivity.

With a Speed Score of 81.31, average download speeds of 271.05 Mbps, and upload speeds of 207.95 Mbps, Cool Ideas has officially staked its claim as the fastest ISP in South Africa, according to Ookla’s rigorous testing. If you’re looking for an ISP that delivers reliability, speed, and exceptional customer satisfaction, Cool Ideas is the one to watch!

For more information about Cool Ideas and their product offerings, visit their website or check out their YouTube channel for the latest updates.

*Analysis by Ookla of Speedtest Intelligence data during Q1-Q2 2024. Ookla trademarks used under license and reprinted with permission.

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