POPEYES LOUISIANA KITCHEN OPENS IN SANDTON
Sandtonites will have a chance to feast on authentic Louisiana-inspired chicken as the iconic American restaurant brand, Popeyes Louisiana Kitchen, opens in Sandton City today.
Founded in New Orleans in 1972, Popeyes restaurants offer signature bone-in fried chicken, available in spicy or mild flavours, along with boneless chicken tenders and a wide variety of delicious Signature Sides, featuring the fan favourite, Cajun fries. The restaurant name has little to do with the spinach-eating boyfriend of Olive in the ever popular cartoon series, but actually originated from a famous fictional 1970’s detective called Detective Jimmy ‘Popeye’ Doyle, the fictional lead character of the movie, The French Connection – the real inspiration behind the brand name.
“We’re very excited to join the Popeyes family and bring the iconic brand to South Africa. We think our South African guests will love the signature blend of spices and flavours we’ll bring to the table.”
– CEO of Siyaghopa Trading Group, Jaye Sinclair
A chicken-mad nation, South Africa can enjoy the distinct flavours of Popeyes fried chicken and tasty Cajun fries. Popeyes currently has restaurants in more than 25 countries and the Popeyes restaurant in Sandton City is the only Popeyes on the continent of Africa – the first to open in South Africa.
Popeyes founder, Al Copeland, created a one-of-a-kind chicken recipe that is marinated in Louisiana-inspired seasonings, then hand battered, breaded and fried – creating a ‘juicy-on-the-inside, crispy-on-the outside’ chicken guests have been craving for more than 45 years.
Popeyes has proprietary seasonings that are used to marinate the chicken for 12 hours, creating the richly seasoned flavours in both the mild and spicy versions. At least 60% of the employees at the Popeyes in Sandton City are first-time work-seekers from Harambee Youth Employment Accelerator who have been trained to meet Popeyes international requirements.
The Popeyes chicken recipe is based on a 300-year old culinary tradition, which incorporates a fusion of cooking styles, a rich blend of proprietary seasoning and spices sourced from around the globe, including Africa. Popeyes offers both well-seasoned mild chicken, as well as a spicier chicken option.